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App Store Connect Help

Support / App Store Connect / Understanding the Core Technology Fee / Estimate fees for alternative business terms

Understanding the Core Technology Fee

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Apple offers an Alternative Terms Addendum for developers distributing apps in the European Union (EU), which allows them to distribute apps outside the App Store. For developers who want nothing to change for them — from how the App Store works currently and in the rest of the world — no action is needed, and they can continue to distribute their apps only on the App Store and use its private and secure In-App Purchase system. For those who adopt the new terms, the fees you may owe to Apple may change. Access the available data to help you determine how these terms may apply to your business if you choose to adopt them, new App Install reports, and the Sales and Trends dashboard.

This information is provided for estimation purposes only.

To understand potential fees if you choose the new business terms, you can use your app’s historical performance to estimate future fees. You'll need:

  • The number of first annual installs your app generated in a 12 month period, which is available in the Historical App Install Reports in Sales and Trends. Fees won’t be charged against installs in these reports.

    Note: App Clip installs and installs from Apple Business Manager and Apple School Manager aren't included in these reports, but will be measured and counted if you agree to the new business terms.

  • If you offer in-app purchases: Your app’s previous sales from iPhone and iPad devices in the EU, available in the Sales and Trends dashboard.

Required role: Account Holder, Admin, Finance, or Sales with Reports. View role permissions.

Calculating the monthly fee

The Core Technology Fee is calculated by looking at the number of first annual installs in the past 12 months. On a monthly basis, developers are only billed for one-twelfth of the Core Technology Fee for each first annual install in excess of one million. If an app has fewer than one million first annual installs, there's no Core Technology Fee for that app that month.

For example, let’s look at the Forest Explorer app for the month of August. Apple looks back 12 months and considers the five months. In this case, the Forest Explorer app has generated 1.05 million first annual installs through the current month. In August, Apple only charges one-twelfth of the Core Technology Fee owed for the 50,000 first annual installs over one million, resulting in an amount of €2,083.33 due for that month. The developer will receive an invoice for the month of August presenting the monthly fee.

Diagram breaking down the calculation of monthly fees.

Note:

In many cases, developers who exceed one million first annual installs do not pay the CTF, including:

  • Non-profit organizations, governments and education institutions with an Apple Developer Program fee waiver.

  • Non-commercial developers with a no revenue business offering a free app without any monetization.

  • Small developers (earning less than €10 million global business revenue) that have not previously exceeded one million first annual installs receive a 3-year free on-ramp to the CTF.

Learn more about these conditions under the "How the fee works" section to help you put these business terms into context with your own performance.

Download Historical App Install Reports

Required role: Account Holder, Admin, Finance, or Sales with Reports. View role permissions.

Historical App Install Reports are available for download through App Store Connect on the web and the App Store Connect API. To get started using the API, generate an API Key, assign user permissions, and learn how to download Sales and Trends Reports.

There are three versions of reports available:

  • Version 1_0: historical report of first annual installs from only iPhone devices in 2023.

  • Version 1_1: historical reports of first annual installs from both iPhone and iPad devices in 2023.

  • Version 1_2: historical reports of first annual installs from both iPhone and iPad devices for any 12 month period.

To download them through App Store Connect on the web:

  1. In the App Store Connect homepage, click Sales and Trends.

  2. On the left, choose Sales and Trends Reports.

  3. Go to the Historical App Install Reports section.

  4. Choose a vendor.

  5. Use the date picker to select a desired month or year.

  6. Click Download.

  7. Unzip the compressed GZIP (.gz) files by opening them or using a utility.

Estimate your Core Technology Fee

  1. Open the extracted Install Summary report file in a spreadsheet application.

  2. Headers at the top of the report indicate your developer name, the region (European Union), and the reporting year.

  3. Data appears for the number of first annual installs generated by each app in your developer account, including the number of first annual installs above the threshold, the total number of first annual installs for each app, and a breakdown of first annual installs by install type.

Estimate your sales on iPhone and iPad devices in the EU

If you sell digital goods and services in your app, you can input your sales data from Sales and Trends into the fee calculator to understand how your commission may change under the new fee model.

  1. In the App Store Connect homepage, click Sales and Trends.

  2. On the left, choose Sales.

  3. In the date picker, select your desired date range. Ensure the date range matches the range of the historical App Install report you're using to estimate potential install fees.

  4. Select “Add Filters”, “Device”, “iPhone”, and "iPad".

  5. Select "Add Filters", "Territory". Under "My Groups", select "European Union".

  6. Select “Add Filters”, “Parent App”, and enter the name or Apple ID of the app you want to evaluate.

  7. A rounded sales value appears at the top of the dashboard. For a more exact value, click the export button on the top right of the chart and choose your preferred export option.

  8. If you have exported your data from the chart, open the file in your preferred spreadsheet program and scroll all the way to the right to view your total sales on iPhone and iPad in the European Union.

  9. Subtract any taxes applicable to your sales from this number. Consult your tax advisor if you have any questions.

Use the Historical App Install Reports to help you understand how you may accumulate first annual installs in the European Union if you choose to adopt the new business terms.

Report Name

Notes

Install Summary Report

Provides estimated first annual installs in the last 12 months for each app, and the number of installs over the threshold.

Install Detail Report

Provides first annual installs by app, territory, install type, install channel, and month for the last 12 months.

Learn about downloading these reports using the App Store Connect API or Reporter.

Learn about the Core Technology Fee.

Install Summary Report

Report Field

Data Type

Notes

Developer

String

The developer name you set in App Store Connect.

App ID

Int

The ID of the app that was installed.

App Name

String

The name of the app that was installed.

Installs Above Threshold

Int

The number of first annual installs above one million.

First Annual Installs

Int

The total number of first annual installs.

Install Detail Report

Report Field

Data Type

Notes

Developer

String

The developer name you set in App Store Connect.

App ID

Int

The ID of the app that was installed.

App Name

String

The name of the app that was installed.

Territory

String

The territory where the app was installed. Based on the territory of the user's Apple Account.

Install Type

String

The type of install that occurred.

Channel

String

The channel from which the install was initiated. Possible values include App Store or TestFlight.

MM-YY

Date

The number of first annual installs for the month and year displayed in the column title.

Report File Names

Report Name

Available Versions

Naming Convention

Date Type

Example

Install Summary by Territory

1_0, 1_1

YEARLY

Install_Summary_By_Territory_<Vendor_ID>_<date>_V1_1

Install_Summary_By_Territory_80012345_20231231_V1_1.txt

Install Summary by Install Type

1_0, 1_1

YEARLY

Install_Summary_By_Install_Type_<Vendor_ID>_<date>_V1_1

Install_Summary_By_Install_Type_80012345_20231231_V1._1txt

Install Summary by Install Channel

1_0, 1_1

YEARLY

Install_Summary_By_Install_Channel_<Vendor_ID>_<date>_V1_1

Install_Summary_By_Install_Channel_80012345_20231231_V1._1xt

Install Detailed Report

1_0, 1_1

YEARLY

Install_Detail_<Vendor_ID>_<date>_V1_1

Install_Detail_80012345_20231231_V1_1.txt

Install Summary Report

1_2

MONTHLY

Install_Summary_<Vendor_ID>_<date>_V1_2

Install_Summary_1234567_1234567_V2.txt

Install Detailed Report

1_2

MONTHLY

Install_Detail_<Vendor_ID>_<date>_V1_2

Install_Detail_1234567_1234567_V2.txt

FAQs

I’m seeing two report versions when I download my Historical App Install reports. Which one should I use?

Report version 1_1 will include first annual install data from both iOS and iPadOS, whereas report version 1_0 only includes data from iOS. We recommend using report version 1_1 in order to understand how installs across iOS and iPadOS may impact the fees you owe.

Why do the Historical App Install reports contain data for some of my apps, but not all of my apps?

Apps must have received at least one install from an Apple account in the EU on iOS or iPadOS in 2023 in order to appear in the Historical App Install reports.

When I try to download the Historical App Install reports, there’s a message that says “Your apps did not generate any data for this report in the selected reporting period.” What does this mean?

If none of your apps generated any installs in the EU on iOS or iPadOS in 2023, you’ll receive this message when you try to download your Historical App Install reports.

My app launched this year, but I’m seeing reinstalls and updates appear as first annual installs in my reports. Why is this happening?

In some cases, users may first install your app in regions outside the EU or on devices other than iPhone before downloading your app on iOS in the EU. Since first annual installs can only occur on iOS in the EU and these users may have already installed your app outside iOS or the EU, these first annual installs may appear as reinstalls or updates.

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